Every gift giver’s goal is to find
an item that’s just perfect for its recipient. This seemingly simple task is
made a bit more difficult when the giver is a company, the recipient is a
valued client and the gift must reflect the giver’s brand and image. More than
just a token emblazoned with a company logo, you want something that will be
appreciated and valued. A gift that stays with the recipient, and isn’t passed
on to someone else or worse discarded, never to be seen again. Sadly, the
latter is what happens when one doesn’t take the time or effort to understand
the recipient’s needs or interests.
On the other hand, a well thought
out gift can do wonders for your brand. There’s something great about receiving
a present that is “just what you needed” or something so unique that you’ve
never seen anything like it before. The item need not be expensive, but rather
creative, thoughtful and useful. After all, the more relevant the gift is to
the recipient’s needs, the more they will use it, which in turn means more
goodwill and mileage for your brand.
There’s no need to worry,
corporate gift giving isn’t rocket science. Here are some tips and trends to
ensure that your company’s gifts will always be anticipated and welcomed by
your discerning clients.
Think unique:
Flower arrangements can be passé.
Why not give a fruit arrangement instead? More than just being colourful and decorative,
fruit arrangements are entirely edible. Now what could be better than receiving
something beautiful AND delicious! Fruits
in Bloom specializes in edible arrangements that are sure to be a treat for
your eyes and taste buds as well.
Think useful:
These days, everyone depends on
their mobile devices. But what’s the use of a phone, tablet or laptop if it
runs out of power when you need it most? A portable battery pack or USB car
charger from Brand Charger would
ensure that busy executives always stay connected and productive.
Think practical:
Domestic and international travel
has never been more popular than today. Whether it be for business or pleasure,
everyone seems to be zooming here and there. A set of luggage packing cubes or
toiletry kits from Storage Solutions
would be a welcome addition to anyone who wants to stay organized while on the
go.
To help you plan early and explore
your options, visit the Corporate Giveaways Buyers’ Show on July 9-11 at the
SMX Convention Center. Now on its 27th year, the show features
thousands of products from the most reliable suppliers of business gifts,
premiums, promotional ideas & merchandise incentives.
Do your canvassing, compare
products, prices and negotiate directly with suppliers in one convenient,
comfortable venue. With over 90 companies and 130 exhibit booths, you’ll find a
wide variety of items at different price points to suit any budget or
requirement.
Mark your calendars on July 9-11,
2014 for Corporate Giveaways Annual Buyers’ Show on Business Gifts, Premiums,
Promotional Ideas & Merchandise Incentives at the SMX Convention Center, SM
Mall of Asia, Pasay City.
For more information, visit their
website at www.corporategiveawaysbuyershow.com
or www.facebook/CorporateGiveaways.
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