UPBEAT ECONOMY RESULTS IN BULLISH BUSINESS GIFTS INDUSTRY

The Philippines is currently enjoying revived confidence from domestic and international business, as evidenced by, among other things, upgraded ratings from the world’s leading credit rating agencies. These improvements have directly resulted in an upbeat corporate gifts and rewards industry, poised to take advantage of the increased economic activity. 

Hundreds of the country’s most reliable suppliers of business gift items are set to showcase their products and services at the annual Corporate Giveaways Buyers’ Show, the Philippines longest-running and most successful trade exhibition on business gifts, premiums, promotional ideas and merchandise incentives.

Now on its 27th year, the Corporate Giveaways Buyers’ Show regularly attracts purchasing managers, marketing and event professionals, HR practitioners, public relations specialists who visit the show to explore and source their year-round business gifts requirements, office solutions and even food and beverage gift options. It is scheduled on July 9-11 at the SMX Convention Center, Mall of Asia Complex, Pasay City.

“We believe the show has become a reliable barometer of the industry’s confidence in the economy. When companies are doing well, they tend to share their success with others. One of the ways this can be seen is in the quality and quantity of the gifts that they hand out during the year.” shares Raquel Romero, President & General Manager of Worldexco, organizers of Corporate Giveaways Buyers’ Show. 

Corporate Giveaways 2014 is open from 10am to 7pm. Admission is free (only visitors 18 years and above will be admitted). Interested parties can register in advance through www.corporategiveawaysbuyershow.com. Onsite registration at the SMX lobby will also be available during the event proper.

“This is the largest edition of the show in recent years, with an increase of over 50% of exhibition space occupied, compared to 2013. Out of over 100 participating companies, 30 are first-timers to the show, further indicating a boom in the gift-giving industry” adds Romero. “Visitors are sure to find what they need among the thousands of options at Corporate Giveaways 2014.”

For more information, visit their website at www.corporategiveawaysbuyershow.com or www.facebook/CorporateGiveaways.

LEARN THE ART OF GIFT GIVING AT CORPORATE GIVEAWAYS 2014

Every gift giver’s goal is to find an item that’s just perfect for its recipient. This seemingly simple task is made a bit more difficult when the giver is a company, the recipient is a valued client and the gift must reflect the giver’s brand and image. More than just a token emblazoned with a company logo, you want something that will be appreciated and valued. A gift that stays with the recipient, and isn’t passed on to someone else or worse discarded, never to be seen again. Sadly, the latter is what happens when one doesn’t take the time or effort to understand the recipient’s needs or interests.

On the other hand, a well thought out gift can do wonders for your brand. There’s something great about receiving a present that is “just what you needed” or something so unique that you’ve never seen anything like it before. The item need not be expensive, but rather creative, thoughtful and useful. After all, the more relevant the gift is to the recipient’s needs, the more they will use it, which in turn means more goodwill and mileage for your brand.

There’s no need to worry, corporate gift giving isn’t rocket science. Here are some tips and trends to ensure that your company’s gifts will always be anticipated and welcomed by your discerning clients.

Think unique:

Flower arrangements can be passé. Why not give a fruit arrangement instead? More than just being colourful and decorative, fruit arrangements are entirely edible. Now what could be better than receiving something beautiful AND delicious! Fruits in Bloom specializes in edible arrangements that are sure to be a treat for your eyes and taste buds as well.

Think useful:

These days, everyone depends on their mobile devices. But what’s the use of a phone, tablet or laptop if it runs out of power when you need it most? A portable battery pack or USB car charger from Brand Charger would ensure that busy executives always stay connected and productive.

Think practical:

Domestic and international travel has never been more popular than today. Whether it be for business or pleasure, everyone seems to be zooming here and there. A set of luggage packing cubes or toiletry kits from Storage Solutions would be a welcome addition to anyone who wants to stay organized while on the go.  

To help you plan early and explore your options, visit the Corporate Giveaways Buyers’ Show on July 9-11 at the SMX Convention Center. Now on its 27^th year, the show features thousands of products from the most reliable suppliers of business gifts, premiums, promotional ideas & merchandise incentives.

Do your canvassing, compare products, prices and negotiate directly with suppliers in one convenient, comfortable venue. With over 90 companies and 130 exhibit booths, you’ll find a wide variety of items at different price points to suit any budget or requirement. 

Mark your calendars on July 9-11, 2014 for Corporate Giveaways Annual Buyers’ Show on Business Gifts, Premiums, Promotional Ideas & Merchandise Incentives at the SMX Convention Center, SM Mall of Asia, Pasay City. 

For more information, visit their website at www.corporategiveawaysbuyershow.com or www.facebook/CorporateGiveaways.