51 Schools in Luzon join the Ajinomoto® Umami Culinary Challenge

The Ajinomoto® Umami Culinary Challenge (UCC) will once again open its doors to hundreds of young talents and provide them with a venue to learn from the best in the culinary and food service industry. The event will be held on Tuesday, January 28, 2014 at the Hall 2, SMX Convention Center in SM Mall of Asia from 6:00 AM – 6:00 PM. Year after year, the contest successfully grows in size and coverage, gathering the Philippines’ most creative and innovative foodies, culinarians, professional and aspiring chefs.  

According to Chef Russell Bautista, UCC Competition Head and Resident Chef of AJINOMOTO PHILIPPINES CORPORATION, “This one-day event is a golden opportunity for us to witness our future chefs showcase their skills and masterpieces. Ajinomoto hopes to contribute in discovering and maximizing their true potentials.” 51 schools with more than 400 student-competitors signed up for this year’s competition. UCC has expanded its reach in Luzon with participants coming from Ilocos, CALABARZON, NCR and CARAGA regions. Last year, UCC was also brought to Iloilo and Cebu to reach students in Visayas and Mindanao.

Schools will compete for a chance to be the Umami Bowl Champion and to win a kitchen classroom showcase.

There are six (6) contest categories including a national cooking showdown. Hercor College from Capiz earned their chance to compete against the school who will win the Best Filipino Umami Dish-Luzon in the upcoming Manila leg of UCC. On the other hand, the school with the highest score from Luzon will be named the Umami Bowl Champion and bring home a kitchen classroom showcase. Distinguished judges include culinary and nutrition experts like Chef Sau del Rosario, Chef Eugene Raymundo, Chef Seiji Kamura, Chef James Antolin, Dr. Zenaida Narciso and Ms. Joan Sumpio to name a few. 

The Ajinomoto® Umami Culinary Challenge competition area will be filled with umami goodness with hundreds of talented HRM and Nutrition students showcasing their skills and masterpieces.

Other event highlights include new and unique culinary competition categories, Eat Well, Live Well.® Cooking Class facilitated by well-known celebrity chefs and Umami and MSG Safety Presentation by Dr. Nemencio Nicodemus. This event is presented by AJINOMOTO PHILIPPINES CORPORATION and sponsored by La Germania, Solane, and Masflex KitchenPro.

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Ajinomoto Philippines Corporation (APC) is an affiliate of Tokyo-based Ajinomoto Co., Inc. Established in 1958, APC is committed to the unification of deliciousness and well-being as a corporate brand value. Its food brand slogan “Eat Well, Live Well” communicates the company’s competitive edge of offering food products that are both flavorful and nutritious. Likewise, APC advocates culinary nutrition, which is all about cooking with culinary skills and nutrition knowledge to create delectable and nourishing meals. APC’s brands include AJI-NO-MOTO® Umami Seasoning, Ajinomoto® brand Ginisa Flavor Seasoning Mix, CRISPY FRY® Breading Mix, CRISPY FRY®  Seasoned Crumbs  All-in-One Coating Mix, TASTY BOY® All-purpose Breading Mix, The Ajinomoto® brand Sinigang, AJI-SHIO® Seasoning Mix, FRES-C® Concentrated Powdered Drink Mix and  Ajinomoto® brand Chicken Powder.